Making educators more effective

Case Study:
Mindset

Our video on the Growth Mindset was produced in 2015. Today it’s available in 10 languages and is played in classrooms around the world.

Live for 5 years and still going strong

3.5M+

Views (and counting) ever since we launched the Growth Mindset video in 2015

50K+

Average views the video gets each month (mainly during school hours)

10

Regions in which the Growth Mindset video is available in native language.

126

Countries the Growth Mindset video reaches every month.

Accessible
everywhere

Embedded on most of the well-known learning platforms, available on YouTube or for download on our website.

Reaching
real students

A class of college students from Nigeria playing the video in a Zoom session during the Covid-19 pandemic.